Meanwhile back in London, Leon is shooting the second stage of the Landrover/Iphone apps campaign.
The campaign for RKCR Y&R London is to promote being able to get live rugby scores from your Iphone.
The first stage involved the team (lead by Model Maker Wesley West) building a 26ft rugby pitch to superimpose onto the face of the the new Ipod.
Oh yes, the real thing. |
Laying down the turf. |
Getting rid of the lines. |
Roughing it up a bit. |
Wesley West on the try line. |
Job Done |
And the end result....
This years version of the ad with the new Iphone4 will be running soon.